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www.trollback.com
Clients include: Nike, HBO, AMC, Court TV, and Poptech
Trollbäck + Company is a bicoastal creative studio committed
to generating innovative visual and branding solutions. Rooted
in a strong European design sensibility, the young multi-disciplinary
company works across a variety of media — from film titles
and trailers to TV commercials, environmental and architectural
installations, network branding, outdoor advertising, magazine
and book design.
Trollbäck + Company has design and production studios on Fifth
Avenue and Venice Beach.
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www.scale.gs
Director / Broadcast Designer
Clients include: Miramax Films, Dimension Films, Visionaire Magazine
/ Dream Project, A&E Television Networks, Maxim Magazine
Over the last 14 years, his projects have included directing +
designing film titles, commercials, music videos, visual effects,
websites, identity systems, periodical design, advertising, gallery
exhibitions, environmental graphics and art installations. Prior
to founding + SCALE in 1999, he worked as a senior graphic
designer at the Wexner Center for the Arts, Resource and Motivo.
His work for Miramax, Tri-Star, Palm, HBO, VH1, SpikeTV, A&E,
TLC, MBNA, Limited, Limited Too, Burton, Apple, Adobe, Nationwide
has awarded him recognition from One Show Interactive, Communicating
Arts Interactive Annual and CSCA's Creative Best, amongst others.
He's taught Motion Graphics in the Dept. of Design at The Ohio
State University, where he obtained his bachelor's degree in media
arts. He has contributed articles to RES, XLR8R and is currently
at work on a film screenplay.
In addition, he is also an accomplished musician, producer and
DJ who has toured Europe and the US extensively, with over 40 releases
and remixes under his belt, most recently remixing italodisco pioneer
Alexander Robotnick; upcoming remixes include Charles Webster,
LAL, and the next !!! [chk chk chk] single, "Take Ecstasy
With Me" on Touch & Go / Warp Records. His past work has
appeared on Background, Beta Bodega, Contact, Ecco.Chamber, Irma,
Kodaira, Peacefrog, Philpot, Planet E, Public Transit, Reinforced,
Residual, 7th City, 21/22 and many others.
He has worked on music videos for Gear, Monolake and titles for
the movies Choking Man, Cropsey and Dress Up.
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“I don’t like to
be flashy, or trendy, or have the need to use
the latest filter,” says Perception Design
Director Jeremy Lasky. “I strive
for timeless design."
Lasky has worked as a Senior
Art Director at R/GA and Gotham where he worked
on accounts including The Independent Film
Channel/Bravo, and Roadrunner/Time Warner.
He began freelancing, creating high-profile
broadcast design work for clients such as ESPN,
ESPN Classic, Nickelodeon, and the NBA, and
at the end of 2001, Lasky worked as a designer
on director Godfrey Reggio's Miramax Films
release, Naqoyqatsi.
Re-teaming with his former R/GA
colleagues Brendan Werner and Daniel Gonzalez,
Lasky co-founded Perception. “I’ve
always been commended on being highly perceptive,” says
Lasky. “I remember being up for
a job once and the interviewer complimented
me on that quality, and I thought, ‘what
a great name for a company.’ Changing
people’s perception is what good designers
and good visual artists should aspire to do.” As
a child Lasky was something of an amateur magician. “And
in a way, I still am."
Effects Director, Perception
“I consider special effects
good when they’re invisible,” says
Perception Effects Director Daniel Gonzalez. “When
I see a movie and the compositing is noticeable,
it just ruins the illusion for me.”
In 1994, Gonzalez joined R/GA
and enjoyed a steep ascent through the ranks,
where he met Perception co-founders Brendan
Werner and Jeremy Lasky. Speaking of his experiences
as an effects editor, he says: “I thought
it might be difficult learning the interactive
side from broadcast, but found the opposite
is true. “Most of the web people don’t
understand motion.”
While new media won’t be
Perception’s main focus, the company
intends to apply their unique business model
to that side of the industry as well. Gonzalez,
who speaks fluent Spanish, visits family in
Spain in the summer. He and his wife, Marisa,
live in Queens. The couple had their first
child Francesca in July 2002 and expect a second
in July 2005.
Editorial Director,
Perception
Born in Pittsburgh, PA, Werner
graduated from Boston University, where he
majored in Broadcast and Film, then moved to
New York City. Following a brief stint as a
Production Assistant at ABC covering the 1992
Democratic National Convention, Werner landed
at R/GA as a P.A. Werner’s four-year
climb at R/GA from Production Assistant to
Avid Editor took him from the video library
to the machine room to a stint as a special
effects assistant.
Werner’s fingerprints were
left on virtually every commercial that came
through the company’s legendary broadcast
studio got to work with some of the best commercial
directors, special effects artists, and graphic
designers in the country. Werner remains proudest
of are a Saturday Night Live opening credit
sequence, several Dodge campaigns, and opening
titles for Cronkite Remembers.
After R/GA closed its Broadcast
Studio in January 2000, Werner freelanced at
design studio Trollbäck & Company
and film titles giant Imaginary Forces. Prior
to perception, Werner also worked with R/GA’s
Broadband department.
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www.loyalkaspar.com
Directors of Loyalkasper
Director, Loyalkaspar
Raised in a household that encouraged art
and creativity in all its forms – both
his mother and brother are professional artists – Beat
Baudenbacher took his love of art and innate
sense of design to the prestigious Art Center
College of Design, Pasadena, CA. From there
joined The Attik, New York, before becoming
Art Director at Liquid Design Group (LDG),
which in 2001 changes its name to UV and in
2002 merged with Phactory to become UV Phactory.
In July 2003, he founded Loyalkasparwith partner
David Herbruck with the goal of not creating
just another broadcast design studio, but a
creative hub where talented people in all disciplines
would be welcome.
In addition to his award-winning design work,
Baudenbacher co-wrote and co-directed the short
film, What Remains, with his brother
Felix, which premiered in St. Gallen and Trogen,
Switzerland. His stories and poems have been
featured in numerous Swiss publications as
well as TDC-46, the publication of the Type
Directors Club. Baudenbacher and partner David
Herbruck completed their first screenplay, East
of (T)here, which they plan to produce
and direct themselves.
Director, Loyalkaspar
David Herbruck brings a decade of production experience at some of
the top creative companies in the US to Loyalkaspar. A graduate of
the University of Southern California, Herbruck was the first hire
at the then unknown visual effects house Helium Productions, Hollywood,
CA, which quickly grew to become one of the areas top animation boutiques.
Looking for new challenges, Herbruck joined design/production company
3 Ring Circus, Los Angeles, CA, where he produced complex network
design projects for Discovery Channel, Travel Channel and Telemundo,
garnering a well-earned reputation for managing re-branding efforts
and projects that involved the integration of live action and computer
imagery.
Despite those successes, feature films were the brass ring for Herbruck.
In 1996 he got his first taste – co-writing/producing the indie
feature Turmoil, before moving to New York to become senior
producer at The Attik’s New York office. It was there he would
meet Beat Baudenbacher and begin a friendship and creative partnership
that would lead to the formation of Loyalkaspar.In addition to design
work for Rainbow Media/Voom, Outdoor Life network and ad agencies
BBDO and Hill Holiday, Herbruck and Baudenbacher wrote their first
screenplay, East of (T)here, which they plan to produce
and direct themselves |


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Creative Director,
Freestyle Collective
As co-founder and Creative Director of Freestyle
Collective, Victor leads all the company's
projects. Before launching FSC in 2001, Victor
held the Senior Designer post at Manhattan
Transfer, where his clients included SCI FI
Channel, HBO, ESPN, CBS Sports, USA Network,
CNET, TNT, VH1 and Nickelodeon. Among his many
accolades are a BDA World Class Award, a BDA
Gold Award, an Art Directors Club Award and
numerous Telly Awards.
Victor holds a B.F.A. from Virginia Commonwealth
University. He shares his passion for design
with art students in New York City as an active
member of AIGA's mentor program. He also serves
on BDA's session-planning committee.
Writer / Producer, Comedy Central
Rob Sosin is a writer / producer in Comedy Central's crack staff
of on-air promo ninjas. He previously plied his deadly trade in the
dojos of Nick at Nite and Nickelodeon, and has completed many mercenary
assignments for Consolidated Baily and Scholastic. He also runs Millionth
Monkey Productions, a comedy braintrust known for their ruthless
efficiency. In his spare time, he writes cartoons and contemplates
the infinite.
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www.elliotblanchard.com
Motion Graphics Designer
Elliot Kealoha Blanchard is a motion graphics designer based in
New York City. He's worked with a diverse client list which includes
AOL,
Apple, The Attik, Loyal Kaspar, Mattel, MSN, OLN, Open, The Sci
Fi Channel, Scion, Sony, Showtime, Toyota, Tronic, and VH-1. He's
also an
accomplished photographer and budding director. View his work at ElliotBlanchard.com
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Animator for the Oscar-Nominated
documentary, Super Size Me
Jonah Tobias creates digital animations for
film and broadcast. Recently he created over
10 minutes of digital animation for Super Size
Me, the hit documentary which is one of this
years Oscar nominees for Best Documentary.
His tools are primarily Adobe After Effects,
and Maxon Cinema 4D. He is an expert at using
Expressions, a scripting language built into
recent versions of After Effects. His work
may be viewed online at Pixan.com.
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Gannett Broadcasting
Dean Velez has been working in the broadcast
graphics industry for over 10 years, training
professional artists for over 6 years. He has
been awarded 2 Emmy's for animation and been
nominated 7 times for various graphics projects.
Dean has worked as a Quantel Paintbox designer for Univision Television
Network in Miami, an Art Director for WTSP/CBS in Tampa, operated
a Quantel Hal for Fox News Channel in NYC and is currently the
Corporate Art Director for Gannett Broadcasting in Atlanta. His
expertise lies in the Adobe family of software (Photoshop and After
Effects being his primary tools).Check out more here.
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www.nailgun.tv
New York City-based NailGun* is a motion graphics company with
strong capabilities in editorial and live action. The new Company,
founded in 2003 by award winning artists Michael Waldron and Erik
van der Wilden, services clients in the broadcast and advertising
arenas.
More information on the company may be found
at www.nailgun.tv. |
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Kristyn Hume is an experienced illustrator and animation artist.
Her clients include MTV, VH1, the cartoon network, and many more.
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RSVP required:
RSVP by clicking here >>
phone: 646-486-7109 x 131
e-mail: rsvp@magnetmediafilms.com
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